/brand·

positioning/

:the unique value that a brand presents to its customer, its position in the marketplace, and how it differentiates itself from the competition.

Services

Boa Vista Consulting helps visionary entrepreneurs and mission-driven organizations navigate critical stages in their brand and business development - launch, scale, rebrand. We offer a comprehensive suite of services to meet you where you are in your brand growth journey. Our integrated approach leverages consumer psychology, market research, branding principles, and marketing best practices to help you develop a clear and strategic path for realizing your brand vision and business goals.

Strategic Brand Development & Positioning

Your brand is more than a logo—it’s your reputation, your message, and your market position. I work with executives, entrepreneurs, and organizations to craft compelling, strategic brand identities that stand the test of time.

  • Brand Audit & Competitive Analysis

  • Brand Identity, Messaging & Positioning

  • Brand Reputation & Thought Leadership Strategy

  • Media Training & PR Strategy

Marketing & Content Strategy

A clear, data-driven marketing strategy ensures that your message reaches the right audience at the right time. I help brands craft compelling content and targeted marketing campaigns that drive real business growth.

  • Marketing Strategy & Budget Planning

  • Digital & Traditional Media Buying

  • Website & Social Media Content Strategy

  • Speech Writing & Public Speaking Prep

High-Impact Brand Experiences

Brand loyalty is built through memorable experiences. Whether launching a new venture, rebranding, or expanding your market presence, I design strategic brand activations that leave a lasting impression.

  • Grand Openings & Product Launches

  • Brand Reveal Events & Pop-Up Activations

  • Executive Marketing Operations & Team Development